AI product leadership
U.S. SaaS platform / Perficient for KinessoCompany-wide AI strategy. Intelligent search, automated communications and predictive analytics. Multi-market AdTech requirements.
AI-SI Product Strategist & Information Scientist
DIEGO
AVELLA.
Intelligence, with intention.
I build AI products prepared for the age of Super Intelligence (SI). I question what comes next. I bring both conversations to the table.
Book a conversationLU / 001
LightKnowledgeIntelligenceAwarenessConsciousness
Experience acrossindustries. At scale.
WalmartUnityMorningstarSouthwestBBVA
01 /The perspective
A practitioner.
A futurist.
In that order.
The future is more interesting when you’ve helped build a piece of it.
My work connects AI strategy with the realities of shipping products. Twenty-five years across banking, fintech, e-commerce and SaaS have taught me to ask better questions before reaching for new technology.
Professional in Information Systems, Libraries and ArchivesMBA in International BusinessMS in Cybersecurity & Analytics
25+Years in practice
1999Where the story began
EN/ESTwo languages. One conversation.
02 /On stageKeynotes / Panels / Workshops
Big questions.
Real experience.
Technology is changing the way we work, trust and think. Let's make that a conversation worth having.
01AI + Human trustThe emotional exploit
The emotional exploit
Fear. Urgency. Trust. The human vulnerabilities behind AI-enabled fraud, and what product and security teams can do about them.
Discuss this topic02AI + ProductFrom pilot to production
From pilot to production
What it takes to move LLM features and AI agents into real products, with governance, business context and the people who will use them in mind.
Discuss this topic03AI + PhilosophyWhat are we becoming?
What are we becoming?
Intelligence, consciousness and evolution. A longer view of how human and synthetic systems may shape each other, and the choices we face today.
Discuss this topic02 /Selected experience
Built over time.
Different industries. Increasing scale. A constant interest in how complex systems serve people.
Analysis at scale
Unity / Walmart / Jet.com / Morningstar / Southwest AirlinesExecutive KPI and OKR systems. Supply chain, digital shelf and financial data products.
Financial systems
Heinsohn Business Technologies & Protección AFPPension fund platforms, from functional analysis and quality assurance to live production support.
Banking roots
ING Group / Santander Group / BBVA GroupThe foundations: regulated pensions, payments and banking operations.
03 /Independent explorations
Questions made
tangible.
A place for building, testing and thinking beyond the next release.
COMPASS
Applied intelligenceA data exchange standard and three predictive models for community associations: delinquency, reserve-fund failure and financial anomalies.
Inside the project
Developed as my MS capstone, COMPASS brings data interoperability and predictive analysis together around community association oversight.
INTELLIGENCE / CONSCIOUSNESS / EVOLUTIONLucerium
Visit LuceriumA forty-year institutional vision exploring intelligence, consciousness and evolution. Practical technology meets deeper questions.
Inside the idea
From light to knowledge, intelligence, awareness and consciousness. Lucerium connects my work in technology with long-term questions about intelligence and consciousness.
04 /Build & Ship
Collective
Intelligence
Some ideas need more than individual contributions. They need space.
Long-form reflections on AI, product strategy and the human questions behind technology.
Follow the conversation on LinkedIn05 /The next conversationUSA / WORLDWIDE
For your stage. For your team. For what comes next.
LET'S
TALK.
Discovery / AI & SI strategy / AdvisoryConnect with Diego on LinkedIn